The Loro Denim Capsule

The Loro Denim Capsule elevates the classic workwear fabric with the Maison’s signature touch. Captured against the backdrop of Oxford’s collegiate cityscape and its noble architecture, the collection fuses modern effortlessness and everyday versatility with a touch of British elegance.

Woman

Man

An elevated take on denim

From the depth of inky Shadow Blue to the mellow look of Surge and Chambray Blue to the freshness of undyed beige, the capsule explores denim in its various hues and facets. CashDenim® and CashDenim® Reactive, are crafted from cotton fused with exquisite cashmere for a soft hand, while Sea Island Denim is crafted using a rare type of raw cotton – encapsulating Loro Piana’s incredible savoir-faire.Spanning garments and accessories, the capsule is designed to work with the Maison’s silhouette and provides the perfect canvas for heirloom tartan and Loro Re-Cashmere knitwear

Loro Denim pop-ups

The exclusive capsule is travelling to dedicated Loro Piana boutiques. Immersive and contemporary, the pop-up spaces are redolent of a denim workshop, with wall installations emulating the look of fabric rolls and the denim weaving process.

Discover